A piece advocating that the IWW should concentrate on organizing small shops, rather than large companies.
The old wobbly song “There Is Power In A Union” goes “There is power there is power in a band of working folks, When they stand hand in hand.” This is the basic idea of a union, strength in numbers. We're lacking in the numbers department in the IWW today. So our power is small, at least in one important sense. We need to recognize this if we're going to grow quickly and efficiently, without cutting any corners in terms of member education and development
Some people in the IWW think we should organize big companies that dictate conditions for the rest of their industry because they have such a large share of the market. If we make changes at the industry or market leaders then we make change across the whole industry. That's true, and we should organize these companies (we should organize everywhere). But the reality is that our power is small compared to big companies.
More than that, our first priority right now should not be to make change for as many workers as possible across an industry. Our first priority right now should be to have members improve their own lives at work and to recruit other organizers out of our co-workers. That will build our pool of committed, capable organizers so that we can eventually have really enormous impacts for our whole class.
On the short term we should focus on small companies instead of big ones. We are tiny compared to a multinational company and so is our relative power. But compared to a small “mom-and-pop” grocery store or a locally owned restaurant with 20 employees, or a fast food franchise where the owned has 5 stores and 75 employees, we are huge. We have branches that are bigger than companies of that size. We can run picket lines and other actions against those companies which can really hurt them economically (as opposed to picketing, say, WalMart) because every shop is a huge portion of the company's total income. This will maximize the relative power of our branches and make for more winnable campaigns in a shorter time frame. Those wins will result in more members with greater organizing experience and higher morale. It might also reduce organizer burnout by giving us more victories to restore our spirits in the short term.
Of course, gains in smaller companies will be limited by the conditions in the industry which are mostly set by industry leaders. We'll have to explain this to the workers we organize and turn them into organizers dedicated to organizing their whole industry. The small shops will provide us with a larger base and more concrete examples to work from as we turn to organizing larger companies in those industries.
Originally appeared in the September 2008 Industrial Worker